On the 27th of September 2024, cryptocurrency enthusiasts, blockchain experts, and influencers gathered at the prestigious Sarova Stanley Hotel in Nairobi for the grand Bitget Kenya Launch event. This event marked a milestone in the growth of digital finance in Africa, symbolizing not only the formal entry of Bitget into the Kenyan market but also a broader shift toward embracing blockchain technology and cryptocurrencies in the continent.
As the cryptocurrency space continues to grow, events like this serve as the driving force behind accelerating adoption by providing education, creating community, and highlighting practical uses of digital assets across Africa. The event was full of energy, networking, and valuable discussions, setting the stage for the future of Bitget in Kenya.
A Warm Welcome by the Engaging MC: Mr. Ian Muiruri
The event kicked off with a lively and entertaining introduction by Mr. Ian Muiruri, the Master of Ceremonies (MC) for the day. His dynamic presence and witty engagement kept the audience entertained throughout the day. Ian Muiruri is well-known for his ability to connect with audiences, and he seamlessly facilitated the flow of the event, ensuring that everyone was actively involved.
He was more than just a host; he injected a unique energy into the event, making sure that attendees were comfortable, entertained, and always aware of the agenda. His playful, engaging manner kept the audience on their toes, especially during the interactive segments. Muiruri’s ability to switch between entertaining and informative kept the day flowing smoothly.
Exclusive Welcome Hampers for Attendees
Upon arrival, all attendees were welcomed with exclusive Bitget hampers, a wonderful gesture that demonstrated Bitget’s thoughtful approach to building relationships with its user base. These hampers included a Bitget-branded notebook, Bitget-branded pens, and a Bitget sticker, all reflecting the company’s professional branding. The gifts helped set a positive tone for the day, leaving a lasting impression on the attendees before the formal program even began.
Networking Over a Lavish Buffet: An Evening of Connection and Collaboration
The evening began with a self-service buffet, allowing the attendees to enjoy a wide selection of fresh fruits, desserts, and beverages while networking with fellow crypto enthusiasts and professionals. This informal segment gave the participants an opportunity to share ideas and discuss the broader scope of blockchain and cryptocurrency in Africa.
The Keynote Speakers: Insights from Industry Leaders
The launch event featured an impressive lineup of keynote speakers who are well-respected leaders in the blockchain and cryptocurrency space. Each speaker shared their unique insights on how Bitget, as a leading cryptocurrency exchange, plans to drive the adoption of crypto across Africa, with a specific focus on Kenya. The presentations were thought-provoking, educational, and inspiring, providing a roadmap for how Bitget will empower the next generation of cryptocurrency users on the continent.
Ikenga Mwakisha – P2P Africa Growth Lead, Bitget
Ikenga Mwakisha was the first speaker to take the stage. He has an extensive background in blockchain technology and has worked at some of the world’s most renowned fintech companies. Now serving as the P2P Africa Growth Lead at Bitget, Ikenga is responsible for driving the growth of the peer-to-peer (P2P) platform in Africa, with a particular emphasis on the Kenyan market.
He laid the foundation by introducing the core values of Bitget. He walked the audience through the progress Bitget has made as an exchange, emphasizing its mission to democratize financial freedom by giving users across Africa access to cryptocurrency.
Ikenga highlighted Bitget’s remarkable journey since its launch, focusing on how the exchange has grown in both user base and infrastructure. The presentation set the stage for the evening, showcasing Bitget’s ongoing commitment to innovation and security in the crypto space.
In his address, Ikenga emphasized the critical role of P2P platforms in democratizing finance across Africa. He spoke passionately about how cryptocurrencies, through decentralized financial systems like P2P platforms, can unlock financial opportunities for the unbanked population. He pointed out that Africa is home to millions of people who are excluded from traditional financial systems, and P2P trading can help bridge this gap by providing secure, fast, and low-cost cross-border payment solutions.
Ikenga stressed that Bitget’s P2P platform is designed to cater to local needs, offering African users an intuitive and accessible platform that promotes financial inclusion. By allowing users to transact directly with one another without relying on intermediaries, Bitget’s P2P platform fosters trust and ensures that users remain in full control of their finances. His vision for Bitget was clear: a platform that not only facilitates financial transactions but also empowers its users to thrive in the evolving digital economy.
Arnold Kelvin – Founder, Apex Crypto Academy
The second speaker of the event was Arnold Kelvin, a renowned cryptocurrency expert and the Founder of Apex Crypto Academy. Arnold is known for his ability to simplify complex financial concepts and make them accessible to a wide audience. His academy is dedicated to educating the public about blockchain technology, digital assets, and the fundamentals of cryptocurrency trading.
Arnold Kelvin, a prominent figure within Bitget’s community, addressed the growing African crypto market. He elaborated on Bitget’s strategy to target Africa, explaining how the exchange aims to bring incentives to African users, including various bonuses designed to lower the barrier to entry for those who might lack the financial resources to start trading.
Arnold emphasized that Bitget is dedicated to listing new and emerging crypto projects, creating opportunities for early-stage investments in Africa. He also shared an exciting update: Kenyan President William Ruto had recently extended an invitation to top Bitcoin mining firms to set up operations in Kenya, underscoring the country’s interest in blockchain and cryptocurrency adoption.
Arnold’s presentation focused on how Bitget’s products, particularly P2P trading and copy trading, are perfectly suited for the African market. He explained how these tools offer users the opportunity to diversify their income streams, participate in global markets, and learn from more experienced traders. He also discussed the increasing collaborations between governments and blockchain firms in Africa, particularly in Kenya, and how these partnerships can unlock new opportunities for individuals and businesses alike.
His speech served as a call to action for attendees, urging them to leverage the emerging opportunities in the crypto space and to use platforms like Bitget to build their financial future. Arnold also shared the exciting news that Apex Crypto Academy would be partnering with Bitget to offer educational programs aimed at helping Kenyans and Africans understand and navigate the world of digital finance.
James Mumo – YouTuber and Crypto Educator
The third speaker was James Mumo, a crypto educator and YouTuber with over 73,000 subscribers. His YouTube channel, Mumo, is a popular platform for anyone looking to learn about entrepreneurship, finance, and cryptocurrency, particularly Bitcoin. James has built a loyal following by breaking down complex financial topics into easy-to-understand content, helping his audience make better financial decisions and understand the potential of digital assets.
Mumo spoke about the inclusivity of Bitget as a platform. According to Mumo, Bitget caters to everyone, regardless of their level of expertise. From beginners who can learn through Bitget Academy to experts using the platform’s advanced copy trading features, Bitget ensures a smooth onboarding process for all users.
Mumo also encouraged users to explore Bitget’s P2P platform, highlighting its role in enabling arbitrage opportunities. He reminded the audience that the real enemy is poverty, and platforms like Bitget offer solutions that can empower individuals to improve their financial situations. His message was clear: sign up for Bitget, and begin your journey toward financial freedom.
In his speech, James discussed the importance of education in cryptocurrency adoption, especially for beginners. He shared his experience of educating his YouTube audience on topics like Bitcoin and how he plans to collaborate with Bitget to create more content that demystifies cryptocurrency for everyday users. His talk was a testament to the power of education in driving crypto adoption and the role influencers play in shaping public perception of digital assets.
Munene Mathendu – Africa Marketing Manager, Bitget
The final speaker of the event, Munene Mathendu, the Africa Marketing Manager at Bitget, took the stage. Mathendu has over four years of experience in the cryptocurrency industry and a wealth of expertise in community building, product marketing, and strategic planning. Before his role at Bitget, he served as the Community Manager for Binance East and West Africa, where he led successful campaigns that increased user engagement and product adoption across the continent. Mathendu’s deep knowledge of the African market and his passion for driving the adoption of new technologies made his presentation one of the event’s highlights.
Mathendu Munene took the stage next, diving deeper into the technical and innovative aspects of Bitget. He explained why Bitget stands out among its competitors, showcasing the exchange’s copy trading feature, which has pioneered simplified trading for new users. Mathendu also noted that Bitget is the official sponsor of Lalica and introduced the Bitget Telegram Trading Signal tool for users seeking market insights.
He then went into detail about Bitget’s native token, BGB, and how users can leverage it for a range of benefits:
- Subscribe to Bitget’s Launchpad, Launchpool, and PoolX projects.
- Receive a 20% discount on spot trading fees.
- Become a Bitget VIP member, unlocking exclusive privileges.
Other features discussed included:
- Bitget Card: A Mastercard-enabled payment option linked to crypto accounts.
- Bitget Insights: A news site providing critical information for traders.
Mathendu also reassured the audience about Bitget’s security protocols, noting that the platform uses a combination of cold and hot wallets, multi-signature authentication, and withdrawal protection to safeguard user assets. He highlighted the Bitget Protection Fund, an emergency reserve set up to secure user funds up to $300 million USD over the next three years.
The Proof of Reserve system was also elaborated on, which employs Merkle Tree verification to ensure transparency and trust within the platform.
Bitget’s CSR and Blockchain Initiatives
Bitget is also investing in the Blockchain for Youth and Blockchain for Her programs. These initiatives are aimed at providing free education on crypto and blockchain technology to underserved communities, empowering youth and women in Africa to participate in the digital economy. Moreover, Bitget’s Kenya CSR initiative is working to aid users affected by this year’s floods, showcasing the company’s dedication to community engagement.
In his address, Mathendu detailed how Bitget plans to expand its presence in Africa through targeted marketing strategies that resonate with local communities while aligning with global objectives. He emphasized the need for tailored marketing efforts to connect with Africa’s diverse cultures, languages, and economic conditions. Mathendu also outlined Bitget’s plans to engage more users through community-building initiatives, educational programs, and strategic partnerships.
He highlighted Bitget’s ongoing efforts to build trust with users by prioritizing security, transparency, and customer support, and ensuring that Bitget remains the platform of choice for traders, investors, and crypto enthusiasts alike. Mathendu’s goal for Bitget in Africa is to create a community-driven platform that educates users on the potential of cryptocurrency and drives its adoption in everyday life.
Interactive Question-and-Answer Sessions
A particularly engaging part of the event was the interactive question-and-answer sessions facilitated by MC Ian Muiruri. Throughout the event, Muiruri encouraged the audience to ask questions, ensuring that the event remained participatory and dynamic. He also took it upon himself to quiz attendees about Bitget and cryptocurrency in general. Those who answered correctly were rewarded with exclusive Bitget hampers, making the session both fun and educational.
The interactive segment allowed attendees to deepen their understanding of the topics discussed by the speakers while having the chance to win some fantastic Bitget-branded goodies. This segment added an extra layer of excitement to the event, fostering an atmosphere of learning and engagement.
The Official Launch of Bitget in Kenya
The culmination of the event was the official launch of Bitget in Kenya, marking a historic moment in the platform’s expansion into the African continent. With Kenya identified as a key market, this launch is poised to significantly impact the country’s digital landscape by providing users with access to tools like copy trading, P2P transactions, and the BGB token.
This ceremony was followed by a photo session, where attendees captured memorable moments with the speakers and Bitget executives, signifying a successful event that left a lasting impression on everyone involved.
Conclusion and Vote of Thanks
The event wrapped up with closing remarks from Ikenga Mwakisha, who expressed gratitude to the speakers, attendees, and organizers for making the day a success. He thanked Ian Muiruri for his exceptional role as MC and the Sarova Stanley Hotel for providing a welcoming and elegant venue for the event. Ikenga also reaffirmed Bitget’s commitment to expanding its services in Africa, particularly in Kenya, and looked forward to a bright future for the cryptocurrency industry on the continent.
About the Event Organizers: Chasing Mavericks
The Bitget launch event was expertly organized by Chasing Mavericks, a leading PR and business connection agency driven by a passion for championing startups and fostering groundbreaking innovations. Known for their exceptional brand storytelling and integrity, Chasing Mavericks is dedicated to elevating brands and propelling them toward success through strategic public relations, corporate events, and capacity-building initiatives.
With a strong commitment to professionalism and state-of-the-art service execution, Chasing Mavericks offers a range of services from media relations and communication strategies to event branding, emceeing services, and protocol management. Their expertise in crafting compelling narratives and managing corporate events has solidified their reputation as a trusted partner for businesses looking to thrive in a competitive market.
At the Bitget launch event, Madam Sheila, Chasing Mavericks’ lead representative, played a pivotal role in ensuring the smooth execution of the day’s proceedings. Her leadership and attention to detail helped elevate the event, providing a seamless experience for attendees and further showcasing the agency’s excellence in event management.
Chasing Mavericks’ services also extend to skill-building workshops and engaging team-building activities, helping organizations foster a collaborative and motivated workforce. Their innovative hub, Chasing Mavericks Hub, provides a dynamic space for ideation and growth, supporting the next wave of startups and ventures across various industries.
With a presence in five African countries—Kenya, Tanzania, South Africa, Egypt, and Nigeria—Chasing Mavericks has orchestrated over 70 impactful events, engaging with more than 2,000 corporates across sectors like Agribusiness, EdTech, Blockchain, and Beauty. Their extensive network and industry knowledge make them a powerhouse in corporate communication and event management, consistently delivering high-quality, results-driven solutions for their clients.
For those seeking unparalleled professionalism, creativity, and innovation in corporate communications, Chasing Mavericks is the go-to agency, leading the charge in transforming ideas into success stories.
AOB- KENYA CRYPTO MAGAZINE
Kenya Crypto Magazine received a formal invitation from Chasing Mavericks, on behalf of Bitget, to attend the Bitget Launch in Kenya. The event, held on September 27, 2024, at the Churchill Ballroom, Sarova Stanley, Nairobi, aimed to introduce Bitget to the Kenyan market. Additionally, Kenya Crypto Magazine was invited specifically to represent its media house and cover the launch, highlighting the importance of the publication’s role in the crypto community.
Kenya Crypto Magazine was present at the event, providing live coverage and detailed insights in a blog post, allowing its audience to stay informed about Bitget’s entry into Kenya.
Final Thoughts: Bitget’s Vision for Africa
The Bitget Kenya Launch was a huge success, providing attendees with not only valuable insights into the cryptocurrency industry but also the tools and knowledge needed to engage with this rapidly evolving space. Bitget’s focus on P2P trading, copy trading, and community building is well-aligned with the needs of African users, and the platform is poised to play a significant role in driving the adoption of digital finance across the continent.
With its focus on user education, security, and tailored marketing, Bitget is set to become a leading force in Africa’s cryptocurrency revolution. Events like this are crucial in spreading awareness, building trust, and creating communities that will drive the future of finance in Africa
ENG WANJIKU
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